When Marketers Make Up Words

When I was watching Tin Man (a pretty cool show I might add) I saw a commercial for So You Think You Can Dance Canada, and because I’m a sucker for those types of commercials, I didn’t skip past it. I raised an eyebrow when they said “It’s gonna’ be bucc Canada” – I’ve never heard the word “bucc” in my life. I decided to look at up Urban Dictionary, and got a laugh when I saw the top definition: